CEO

Ross is a renowned coach, consultant, and academic with a focus on combining behavioural economics, systems thinking, and strategy. Over the last two decades, he’s combined an academic career in the fields of positive psychology and coaching psychology with coaching and consulting for boards and executive teams in business, sport, and academia across four continents. He’s passionate about bridging the gap between theory and practice to develop successful strategies focused on value creation.

He’s an Editorial Board Member for the International Journal of Evidence Based Coaching and Mentoring and Journal of Interprofessional Care; has published research on executive team coaching and gender diversity in leadership; and is a member of the Australian Institute of Company Directors.

Senior Associate

With over 20 years of experience, Fern is a marketing and communications leader, known for growing and protecting some of the world’s biggest brands. She’s led strategies for both B2B and B2C, in-house and client-side in UK, US and Australia. Most recently, Fern served as Marketing Director at Deloitte, leading the development of the firm’s strategy. Fern led the global MarComms strategy for PayPal, across SMB, enterprise, and consumer audiences and and has driven marketing campaigns for brands like Microsoft, HP, Unilever, IKEA, and Audi. She is a trusted executive coach, mentor, and regular speaker at industry events like the Australian CMO Summit, and a judge for prestigious awards such as the APAC EFFIEs.

Senior Associate

Leeat is an experienced qualitative market researcher with a Psychology background to a masters level. She has experience working on both national projects and international, multi-market research with a focus on exploratory, Usage & Attitude, brand strategy, comms development, and development. She has particularly deep expertise within finance, technology, and FMCG sectors.

Senior Associate

Taz is a highly experienced, integrated marketing strategist with a deep background in brand building. Her marketing experience spans over 20 years, 2 continents, both agency and client side and a multitude of categories including technology, SaaS, retail, ecommerce, tourism, Government, management consultancy and FMCG.

She has held Chief Marketing Officer roles at Ansarada, a virtual data room SaaS platform for M&A; Rezdy, an online booking platform and marketplace for the tours and activities industry; and JobAdder, a software solution for the global recruitment industry. She also led the brand and communications team at eBay Australia.

Senior Associate - Product

Josh is an experienced C-level executive with a passion for focusing strategy on customer needs. Josh has built a career on ‘firsts’; initiating innovations or systemising them for sustainable growth. From new concepts like founding One Cent Flights, to big budget digital transformation at Workwear Group, forming Sportsbet’s innovation hub and developing corporate digital products for banks and telcos.

The common thread throughout is an obsession with breaking down organisational biases and putting innovation teams firmly in the shoes of the target customer to develop highly successful products, services, and brands - whether it be through targeted primary and secondary research, or applying principles of design thinking - or a combination of both.

UX Writer / Talent Manager

Carli is an award-winning writer her work appears in magazines and newspapers, including, Monocle (UK), Vogue Living, The Sydney Morning Herald, The Australian Financial Review, The South China Morning Post and BBC Good Food magazine. 

Carli has written and produced print, digital, television and video content for brands including; Miele, Tourism Australia, Singapore Tourism Bureau, Meat and Livestock Australia, Atout France, Visit Sweden, Qantas Airways, Emirates and China Eastern Airlines.

Carli teaches UX Writing/Content Design and Food Writing for the Australian Writers’ Centre in Sydney and Food, Wine and Tourism Content Marketing for Le Cordon Bleu International.

Senior Associate - Digital products

Nick excels at bringing together diverse and highly technical teams to build and manage products that people love. Over the past 20 years Nick has co-founded 2 service companies and 2 SaaS products. His roles within these companies has covered the entire gamut from capital raising, hiring, legals and accounting through to product strategy and leading teams of creatives, developers, designers and sales directors. He has worked locally with small and large clients as well as engaging international clients across 4 countries.

Senior Associate - Data Science & Intelligence Dashboarding

Stefan is a highly experienced quantitative researcher and statistician with over 20 years of experience working with many of Australia’s leading companies. He specialises in advanced methods (choice models, segmentation, predictive analytics), measurement and design, survey execution and statistical analysis and is passionate about delivering solutions that are rigorous yet commercial.

He holds a Master of Science in Applied Statistics as well as a degree in Anthropology and Sociology.

Senior Associate - Digital Design

Having worked with brands such as Netflix, Uber, and Amazon, Lex understands how to build a brand experience across a system of distinctive and non-distinctive touch-points, delivered consistently and at scale.

His passion is technology and he enjoys being an active member of an unconventional, award-winning community of technologists. He prides himself on learning about and applying the latest tech, understanding how it might add more value to the work he does for our clients.

Senior Associate

Kirsten’s expertise has been honed across both agency and corporate worlds, as Group Executive - Marketing at iSelect, and Senior Account Director at Clemenger BDDO Proximity, and GPY&R.

Kirsten enjoys leading big budget, strategic marketing initiatives, including leading the iSelect Group’s marketing portfolio in a dynamic, performance-driven growth culture where brand, marketing, communication, and ROI was paramount.

Creative Development

Marjoe enjoys working on both the creative and technical side of building websites, creating digital experiences from wireframes and mood boards on paper all the way to ensuring websites work well on every device.

He has worked with various global organisations and artists like Tinie Tempah and Shein, and UN Climate Change Council. He has been featured in AWWWARDS and CSS Design Awards.

Specialist Advisor - Decision Making

Paul is CEO of Catalyze APAC, one of our long term partners. A highly accomplished business leader with over fifteen years’ experience leading decision-making transformation, he has facilitated key decision points for major programmes and strategic planning initiatives across a wide range of sectors, including extensively with the Defence and Security sectors in Australia, NZ and the UK.

Paul is committed to collaborative, value-focused decision-making with clear, open communication.

Director of Brand & Marketing

Kieran is one of Australia’s most awarded brand and marketing experts, having won multiple Grand Prix awards for Creativity and Strategic Effectiveness.

He has been the Global Creative Director for Samsung Home Appliances and The Australian Open. Through global executive roles at Leo Burnett, JWT and R/GA, he has led large scale brand development projects for Canon, Google, Diageo, United Nations, WWF and end-to-end Marketing effectiveness projects for numerous National brands and successful scaleups / startups.

He has an eMBA and 20 years of experience working across brand development and marketing effectiveness.